When deciding on an infrared system it is important to align yourself with a manufacturer or distributor that can provide the support, products and value needed to increase profitability on your investment.
Support, education and training are all play an integral part when introducing a new service to your business and this is the focus for some vendors. Others…not so much. You’ll want to know, if you have questions will they be there in your time of need? Training should be effective and accessible to your employees. This way you don’t have to take time away from running your business.
Making sure that you partner up with an established company that will lend a helping hand when it comes to sales and marketing techniques can make a world of difference in recouping your costs and save your company money.
FIT Bodywrap aligns as a partner to our Certified Providers, learning about their goals, struggles, and needs from day one, and providing ongoing assistance that is always personalized to each business owner, never cookie-cutter. We work directly with owners and/or managers to develop custom pricing, packages, bundling, and promotions that will work for their business, clientele, and region.
Because we know marketing is a science, we develop customized sales strategies, and offer sales training to staff as needed. We study current trends and changes in social media and email marketing, sharing our finds with each Certified Provider to help your business with the FIT Bodywrap stay ahead of the curve. We provide strategies for marketing to existing customers, as well as the tools and tactics needed to attract new ones.
All of our sales and marketing assistance is personalized to the needs of each Certified Provider, and offered on an ongoing basis at no cost.
In many salons and spas there are two types of revenue generated, service and retail. Your infrared system will generate the service revenue and as long as the vendor you select carries retail items to round-out the service it will make your service offering to your clients a complete experience. Offering branded and effective retail products will also make it easier for your team to up their sales. Product pairings can not only make a difference in the effectiveness of the session, but they can make a pretty big impact on your bottom line as well.
FIT Bodywrap has a line of retail products for your business: FIT Booster and the FIT Radiance Complex represent another avenue to drive revenue and profits with FIT Bodywrap!
Most infrared systems include a computerized control panel as well as the vessel administering the service. With proper maintenance a commercial grade infrared system will be able to run multiple sessions day after day. Regardless of the system manufacturer, over time portions of your system will need to be replaced to ensure the best results for your clients.
The FIT Arm Wraps and Body Wrap may wear out after hundreds of uses, given the constant demands of high volume commercial use. You should expect to occasionally replace these if you are generating a high volume of usage.
To assist with the cost of replacements most manufacturers issue a warranty with your purchase. Understanding your warranty and the amount of use your system can endure should be a factor when you are deciding on how much to charge per session.
FIT Bodywrap states that your controller is to be free of all defects in material and workmanship for one year from the date of purchase. Your controller is where the bulk of your investment lies and there are Certified Providers that have had their controller installed and running successful sessions for years!
The Body Wrap and Arm Wraps come with a one-year pro-rated warranty. A pro-rated warranty is necessary because, similar to a light bulb, over time your body wrap and arm wraps will need to be replaced. Staying up to date on replacements will contribute to happy clients that are seeing great results. Our warranty was created to assist you with the cost of replacements by offering a discount for replacements purchased within the first year.
Becoming aware of your amortized cost comes into play when you are deciding on price. And if you can save some of that revenue in your “future replacement fund” you’ll be all set when the time comes!
|More Related Articles. . .|